Updated on: March 2, 2022
Pixel Cat Premium’s event builder includes everything you need to build powerful custom audiences. In addition to Standard Events, you’ll be able to set up Custom Events & Dynamic Events.
Dynamic Events – a key part of many advanced Facebook marketer’s toolkits – are insanely effective. These events trigger based on user behavior, such as time on site, or specific buttons or links clicked. Using this information, you’ll be able to exclude bouncing visitors, build better Custom Audiences and ultimately boost your Ad ROI.